Competitor: 1st Art Gallery

Reviewed 2026-10-04 (live site blocks automated readers; read via the Wayback Machine copy of 2026-10-02). Paraphrased notes, not their text. Items we decided to build are tracked in the roadmap.

What they offer

Browsing. Artist pages with long bios and filters (style, orientation, colour). Browse by movement, subject, museum, colour (16 swatches), nationality, female artists; curated collections; "500 most popular paintings"; free art-advisory service.

Painting page. Any size in 1/8-inch steps; frame picker (framing only up to about 60×90 cm); room mock-up with wall-colour picker and 3D view; close-up photos of a real reproduction; wishlist count; review count; FAQ; extra-fee rush production; aged/cracked finish.

Custom portraits. Landing pages per occasion and subject (weddings, couples, children, families, pets, three generations, landscapes); oil, acrylic or charcoal; background options; merging several photos; signature and making-of video add-ons; unlimited draft revisions; photo before shipping; stylised presets (Warhol, anime, Botero…); "costumed" portraits; paintings from AI-generated art; price calculator.

Commercial. Permanent "50 % off" banner with strike-through prices; $30 email-capture popup; up to $500 for unboxing videos; gift certificates with +15 % bonus from $200; 12 currencies; newsletter.

Trust. Trustpilot and other badges; 2,400+ testimonials; unboxing videos; quality-sample galleries; certificate of authenticity; claims of 20+ years and 300k+ paintings; live chat, WhatsApp, phone.

Shipping & after-sales. Free worldwide shipping, rolled in a tube; 4–5 weeks typical; 365-day money-back (custom/approved work and frames excluded); lifetime warranty.

Content. Large FAQ, articles blog, B2B pages (designers, corporate), high-resolution image sales. Only 4 languages (we have 6).

Our take

• Copy: trust bundle, photo-before-shipping, reviews, portrait occasion pages, room view, price calculator, browse axes, gift cards, quote form.
• Don't copy: the permanent "50 % off" with an inflated "regular price" (consumer-protection risk, e.g. EU price-indication rules), and unverifiable volume claims.
• Our edge: 6 languages, a much larger catalog (≈ 277k public-domain works vs. their curated set), sketch approval already built in.